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What is an SSL Certificate and what are its benefits? / ZAFF Institute / SEO

SSL Certificate stands for secure socket layer, and it is a public base key that uses the RSA method of authentication via security verification. It helps to make a secure connection between the client and server through the secure protocol HTTPS.

How SSL Certificate works step by step?

  • A user connects to SSL enabled service. 
  • A user application requests the server’s public key in exchange for its public key. The public key provides ways for both parties to encrypt messages that can only be readable by another party.
  • When the user sends a message to the server, the application uses the server’s public key to encrypt messages.
  • The server gets the client’s message and decrypts it using its private key. Messages sent back to the program have been encrypted along these lines using a public key created by the client’s application.

Do you want to know why SSL is essential? 

Here are our 5 key reasons to activate an SSL Certificate on Your Website

  • It can protect your data
  • SSL declares your identity
  • Good search engine ranking
  • It can help you  to satisfy PCI / DSS
  • It can improve the customer’s trust.

It can protect your data:

It can help to protect your data or information. It can reduce the risk of loss of personal information.

On installing SSL all your information can be secured in terms no one can access your data, While dealing with sensitive data like iD passwords, etc, SSL websites can not be hacked by anyone. SSL declares your identity. The second main task of activating SSL is to provide security to a website, Identity verification is one of the very vital aspects as far as website security is concerned. When you want to activate an SSL certificate you can go through an authentication process that can be set by an independent third party which is called a Certificate authority (CA)

The CA identifies your identity or your organization, when you provide your identity then your website is secure and has trust indicators vouching for your integrity. Good search engine ranking. In 2014 Google changed its algorithm to give the upper hand to HTTPS SSL certificate websites. This has been obvious in the various studies of SEO experts, in these studies the brain is the founder of the Backlinks that show a correlation between HTTPS and better search engine ranking. It can help you to satisfy PCI / DSS requirements.

If you accept online payments you must know the PCI or DSS requirements, to receive the online payment, you must have an SSL certificate, installing SSL has 12 primary sets by the payment card industry. However, an SSL certificate is essential for any website whether you need it or not. It can improve the customer’s trust.

SSL endorsements are essential from a client trust perspective. They simply recognize signs and inform the clients that the information they send will be secure. What’s more, if you install an OV or EV SSL, they can see your association’s details. When they know that you’re an authentic person, they’re more likely to do work with you.